Brand Identity


National Museum of Mexican Art rebrand

As a personal creative exercise, I created a rebrand concept for the the National Museum of Mexican Art, in Pilsen. The museum has a large collection of works with a rich history, with all its works’ artists sharing a common heritage. Inspired by the pre-Hispanic patterns and imagery of Mexico, I developed a branding system that samples from Mexico’s artistic history, all while remaining contemporary and cohesive. Presented here are inspirational elements and renderings of the conceptual rebrand in usage.

©2024 Cristian Martinez Gomez